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Buying isn't the lazy option, building isn't the brave one

A 30 minute interactive Q&A on the strategy hidden inside every buy-vs-build call. Examples not tutorials. Places are limited to twenty.

This workshop took place on Tue 13 January 2026.

Most buy-vs-build decisions get made on instinct. Building feels like ownership. Buying feels like a shortcut. Neither is true. The right call depends on what you are trying to differentiate on and what you are willing to outsource to someone else's roadmap. It is a strategy decision dressed up as an engineering one.

For more on this, read Buy vs Build Is a Strategy Choice, Not an Engineering One.

The workshop events are platform neutral, so bring whatever stack you are working on. With AI assisted coding and agents moving faster every week, what you are building needs process more than ever. The workshops are an opportunity to talk about that.

Join the next workshop to think through ideas like this together.


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