Next workshop Cutting features feels like loss and looks like design RSVP now

Building for "everyone" is building for no one

A 30 minute interactive Q&A on why naming one specific user is more useful than naming a market. Examples not tutorials. Places are limited to twenty.

This workshop took place on Tue 17 February 2026.

A build that is for everyone is hard to feel inside. The early decisions that matter quietly stop having answers because no one specific is being decided for. The fix is not more research. It is picking one person you can name.

For more on this, read If You Can't Name the User, You're Guessing What They Want.

The workshop events are platform neutral, so bring whatever stack you are working on. With AI assisted coding and agents moving faster every week, what you are building needs process more than ever. The workshops are an opportunity to talk about that.

Join the next workshop to think through ideas like this together.


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These workshops run every Tuesday at 13:00 UTC, book the next one.


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