Join the next working session: What this will not do (on purpose)
When everything is possible, deciding what not to do becomes the real work.
Latest
Pressure moving upstream
Last week’s LinkedIn post about AI-assisted coding clearly struck a nerve.
Don’t Reinvent the Wheel, Question the Price Tag Instead
More people are pausing and asking a simple but powerful question: “Should I really be paying this much for that?” This isn’t about rejecting tools. It’s about choosing them with intention and knowing when building it yourself or open source might actually be the better fit.
When effort and systems stop being the same thing
At small scale, effort and structure can look identical. At scale, only systems compound.
Reviewing AI-Assisted Code Changes
When AI changes a lot of code quickly, review is no longer about reading lines. It’s about making sure you still understand what will happen in production.
Are You Comfortable Putting Your Name on This?
Shipping is a confidence decision, not a speed one.
Name the Risks Before Users Find Them
Responsible launches start with honesty.
What “Ready” Actually Means
Readiness is about responsibility, not polish.
Iteration Should Increase Value
More changes don’t always mean progress.
Explain Your Decisions Before Asking for Review
Clear thinking invites better feedback.
The Difference Between Learning and Being Stuck
Activity can hide lack of progress.
Decide in Advance What Would Change Your Mind
Knowing this prevents endless iteration.
launch
Ask for Signals, Not Opinions
The right questions reveal behaviour, not encouragement.
launch
Why Sharing Early Creates Learning
Early sharing creates signal when framed with intent.
build
The One Metric That Proves This Works
One meaningful signal beats dashboards of noise.
build
Why Cutting Features Is a Design Skill
Removing features often strengthens value.
build
Where the Real Differentiation Actually Lives
Differentiation is usually smaller than expected.
build
Understanding the Shape of the System
Early architecture is about awareness, not optimisation.
build
Buy vs Build Is a Strategy Choice
Conscious trade-offs beat heroic engineering.
3x3x3
The Commodity Checklist Nobody Talks About
Many parts are necessary but not differentiating.
build
What This Build Is Meant to Teach You
Every build should answer a question.
build
Where the User First Feels Value
Find the moment value is felt and design backwards.
prototype
The Only Path Your Prototype Needs
Prototypes work best when they test one thing well.
shape
Describe One Clear Path - Then Ignore the Rest
One clear journey beats imagined edge cases.